Chatbot vs conversational AI: What to choose?

Lora James
February 13, 2023
Metadialog

Many people think chatbots and conversational AI are the same. It is a common misconception. In the article, you get familiar with the chatbot vs conversational AI distinction before determining what to pick for new, high-quality customer care for your product or service. You will comprehend the functional distinctions between CAI vs chatbot, and you will be able to reach a conclusion on which technology effectively improves internal brand processes and elevates the client content.

What are chatbots?

It is a digital agent that communicates with clients using a digital interface and low-tech tools. The most popular method of communication with them, whether through messaging applications or a chat interface, is text. Because virtual assistants make it simple and quick for businesses to respond to common client inquiries regarding their goods and services, they have become increasingly popular in recent years.

Chatbots are one of the most widespread online customer care technologies. They may respond to inquiries concerning products, delivery, return procedures, and website problems. They aren’t just used in communication with customers, though. Furthermore, they may be helpful in internal organizational processes as well.

What is conversational AI?

Any technology that enables users to converse via voice or touch input and subsequently receive a response falls under the category of conversational AI. CAI may be found in chatbots, intelligent home assistants, and customer care software.

However, in this case, we use the term especially to refer to the most sophisticated communication software that continuously learns to enhance interactions and determine when to transfer requests to a human agent. Conversational AI’s usage of Natural Language Understanding (NLU) as one of its main competencies is the secret to its success.

Natural language processing (NLP)

NLP is a fast-developing discipline of AI. It aims to educate computers to comprehend human language. It involves instructing bots to spot patterns, write, and decode words’ significance.

Machine learning (ML)

Although other approaches may be utilized in natural language processing, ML is now one of the most decisive. It is a technique of instructing computers that use data rather than explicit programming to every scenario. As a result, conversational AI comprehends new phrases that have never been heard before.

AI Trainers

They teach conversational interfaces to comprehend user questions and offer relevant answers. Their primary duty is to manage the information which embodies a chatbot or voice assistant’s knowledge. To do this, data must be gathered, annotated, and connected via intelligent architecture.

Conversational AI and chatbot relationship

AI generally includes chatbots. However, not all virtual assistants are conversational AI. Virtual assistants apply language determiners, computer programs which employ pre-written dialogue templates and scripts, to elicit answers automatically.

In addition, it is not an AI system that directly talks to you. AI conversational virtual assistants mimic human contact, which improves consumer happiness and brand loyalty. While genuine technical support staff concentrates on more urgent client queries which demand human involvement, these bots handle routine requests.

Chatbot vs conversational AI: what’s the difference?

So what is the difference between chatbots and conversational AI? Mainly, CAI enables clients to communicate in their language with apps, sites, and other gadgets. It is far more complex than a bot’s simple design. While CAI functions with messages and speech, bots are best suited for text-grounded dialogues. To get further information, see the conversational AI vs chatbot table.

ChatbotConversational AI
Text instructions, inputs, and outputs are all
possible here.
It accepts and reacts to voice and text commands.
It uses a scripted conversation flow.It makes use of contextualization, perception, and NLP.
It features a single interface which can only
be applied in conversation.
It may be implemented across websites and takes an omnichannel approach in call centers, smart speakers, etc.
Scaling is challenging and time-consuming
since updates, and maintenance are done manually.
It is incredibly straightforward and quick to grow.
It is rule-based and has set linear
interactions.
Its reach is broader, and its interactions are
non-linear and dynamic.

Final thoughts

The distinction between a chatbot and conversational AI is very subtle. An online assistant typically concentrates on automating particular activities. A vaster phenomenon, CAI, typically concentrates on a more accurate simulation of human speech. However, NLP may be applied by both virtual assistants and CAI — you can take advantage of them in:

  • lead generation
  • gathering feedback
  • customer segmentation and numerous other areas

Basic bots might be a fantastic place to start, particularly when it comes to text communication. But eventually, you’ll realize that CAI is the only way virtual assistants can benefit clients and improve the customer care experience.